The star of the latest Jan. 6 committee hearings wasn't a Trump confidante, nor was it a right-wing internet personality. Nope. It was…a can of Dr. Pepper?

That's right. Dr. Pepper, the soda, went viral on Twitter on Tuesday during the latest hearing from the House Committee. The hearings have featured evidence and testimony looking into the roles Donald Trump, his administration, and others played in the riot that occurred when the former president's supporters stormed the Capitol in an attempt to overturn the 2020 election results last year.

So, where does Dr. Pepper fit in here?

During the hearing, a recorded video testimony from Sidney Powell, a conspiracy theorist and Trump's former lawyer, was aired. Powell is probably best known for comments she made after Biden won the election, claiming she would "release the Kraken" and prove that Trump actually won by a landslide. While Powell is talking during her testimony, she holds a can of Diet Dr. Pepper directly at camera-level, readying for a gulp the moment she finishes her thought. 

The image of Powell holding the soda, almost as if it were purposeful product placement or a TV commercial, complete with the Dr. Pepper brand logo perfectly facing the camera lens, quickly became the butt of jokes on Twitter.

Nowadays, brands are likely to take advantage of becoming completely random memes thanks to social media. However, it's doubtful that Dr. Pepper could have prepared for anything like this.

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Dr. Pepper has yet to comment on becoming the talk of the latest Jan. 6 hearing. Odd. One would think a brand would leap to leverage this viral moment!

Come to think of it…where was Dr. Pepper on Jan. 6, 2021? Looks like someone has some explaining to do.